In this day and time health experts across the country are telling Americans that the average American diet is a wreck: two low in fiber, too high in fat, too high in salt, too many calories, etc. What is needed is a word to capture all this, and here it is: subsus.
Subsus is a combination of
Substandard: adj., meaning below standard or less than adequate.
Sustenance: n., means of sustaining life, nourishment.
Now, your doctor or health professional, when he or she tells you to lose weight and eat better, can sum it all up with one word: subsus. “Fred, as you know, your subsus will be your undoing, first of your belt, then your pants’ button, and then your very health.”
Fred then will heave a big sigh and promise to do better, but after several mornings of nothing but one poached egg, one piece of plain, un-buttered toast, and one cup of tepid, black coffee, Fred may feel he is suffering subsus of a different sort.
Steve’s a potato and Stephanie’s carrot in a food porn novel entitled The Boiling Stew.
One reviewer said: “This novel is full of heat, with p(l)ot and sub-p(l)ot bubbling over at every turn. The range of emotions ignited in this novel will eave your blood boiling, you mouth watering with anticipation, and your mind consuming the meat of the story as the characters get their just deserts. No glass of water is safe! … Two oven mitts up!”
Blurb for the memoir of Bob the electrician:
“His story was electrifying. Certain to have a positive impact on your life.”
Blurb for mortician’s erotic horror novel:
“His debut novel will keep you up all night and leave you feeling stiff the next morning.”
Blurb for a pharmacist’s self-help book:
“This book is the perfect Rx for what ails you.”
Blurb for a plumber’s thriller:
“This book leaves you drained.”
Blurb for a pet groomer’s memoir:
“His brush with death will leave you panting for more.”
Blurb for a firefighter’s collection of short stories:
“His wit is only matched by his striking ability to fire the reader’s imagination.”
A blurb is a short summary accompanying a creative work … The word blurb originated in 1907. American humorist Gelett Burgess’s short 1906 book Are You a Bromide? was presented in a limited edition to an annual trade association dinner. The custom at such events was to have a dust jacket promoting the work and with, as Burgess’ publisher B. W. Huebsch described it,
“the picture of a damsel — languishing, heroic, or coquettish — anyhow, a damsel on the jacket of every novel”
In this case the jacket proclaimed “YES, this is a ‘BLURB’!” and the picture was of a (fictitious) young woman “Miss Belinda Blurb” shown calling out, described as “in the act of blurbing.”
The name and term stuck for any publisher’s contents on a book’s back cover, even after the picture was dropped and only the complimentary text remained.
To blurb or not to blurb, that is the question.
…the great wearer of the shield, cummerbund, and sometimes toga; great chair of the The Terrestrial Modernity of it All committee brings you:
The TerMoiall Thought of the Day:
“Remember, you are here for a reason. It may be an absurd reason, but even absurdity has its place, and you have a place in it. So revel in the absurd moment. Consider it a Cosmic Return on Investment Karma or CROIK. Even if it is a Stupid Hard Irritating Time, remember this CROIK of S*** shall pass.”